1.
Within the U.S., Gatorade accounts for approximately 75 percent market share in the sports drink category.
3.
As of December 2008, Powerade has grown to take 21.7 percent of the United States market in its category.
5.
When it was released in April 2009, Naturally Zero was the first and only zero calorie sports drink sweetened with Truvia.
7.
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